Why Baked Ink?

Baked Ink, simply put, is the brand that embodies and facilitates the symbiotic creative output of both Warren Petersen, the artist, and Bake, the alter-ego. Over the years it has fostered many different interpretations; it is a name that is constantly evolving in meaning, just as Warren and Bake’s dualistic artistic identity is always evolving.

‘Bake’ could refer to the process, carefully sourcing references and concepts just like a great baker sources ingredients to ensure the perfect end product. And just like a great baker, Bake always applies his technical experience and honed abilities, allowing it to filter through his intuitive creative process. ‘Ink’ honours the love of both pen and tattoo ink as tools of artistic expression.